27 Nov 2018

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Location: NSPCC National Training Centre
3 Gilmore Close
Beaumont Leys, Leicester

Time: 8:30 am - 11:30 am


GDPR created a massive hype and even more confusion, but with Legitimate Interest, Subject Access Requests and Data Protection Impact Assessments are now a must, is your business prepared?

You may still be unsure about what you should and shouldn’t be doing. With the public scaremongering and the threat of €20 million euro fines, GDPR certainly caught most businesses attention, but what practical things should you now be doing day to day?

Almost always businesses hold far more data than they think, from right to work information, copies of employees driving licenses, clock cards, bank details and sales data but how should you be protecting it? Outbound marketing has changed and the requirement for legitimate interest to apply to all marketing is key but what does that really mean?

In this seminar Lee Callender who owns a number of marketing companies including Mail Magic, Lee Callender Marketing and C4 Ventures which specialise in Data and GDPR consultancy alongside training will help answer all the questions and reveal how you can use legitimate interest to continue to win new business. In this session you will learn….

• How you should have now mapped your data and documented how you have mitigated the risk of a breech
• Show real life examples of a data protection impact assessment (DPIA)
• If you require a designated data protection officer (DPO)
• Have you really thought about privacy by design and can you prove it?
• What data is actually covered?
• What marketing are you still allowed to do using legitimate interest?

Click here to find out more and register your place 

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